Apple was founded in 1976 by Steve Jobs and others in Job's garage.

Ten Fifty One Co. was born in a garage too. Only this one smells like oil and fuel from the project bike sitting there, the one I stare at after a long workday, thinking about all my failures. And, I am no Steve Jobs.

Ten Fifty One Co. is about putting something good back into the world (with a lil bit of chaos and fun) and a simple mentality and message:

"RISE. CONQUER. DRINK. REPEAT."

I created this brand for guys like me—hard-working dudes who grind all week, conquer their problems and bad luck, fight to stay in shape, and live for weekends spent chasing passions, hobbies, and dreams. We rinse and repeat.

TFOC fabric is of high quality and all shirts are made here in Southern California.

Our sights are set on eventually pairing this brand with the launch of an energy drink for those rough days out in the field when coffee just doesn’t cut it.  That’s just another dream to chase after, but because all stories have to start somewhere, for now we just sell shirts.